By: Lloyd Trushel I’m serious. When I began my automotive career in the early 1990’s, the F&I training I received was basically the same training
Don’t buy the extended warranty?!
That said, I buy coverage. On furniture, cell phones, my car and home. And I pay close attention to manufacturer warranties.
Help people, help yourself.
Unless you’re working for the power company or the DMV, you’re not going to sell everyone. One size doesn’t fit all – not everyone will buy your products.
Am I wrong?
By: Lloyd Trushel We present and people either do 1 of 3 things, every time: 1) Pick packages – Do we know what to do
Dr. StrangeLike, or How I Learned to Stop Worrying and Love the Deal.
There are quite a few written pieces on F&I training and maximizing effectiveness. We all know about Word Tracks, (Do we use them verbatim? Do
What are we doing to ourselves?
By: Lloyd Trushel Everyday we have choices to make. Our behavior determines our success. We are not in control of the circumstances in the world
Drop the Weight
By: Mike Hirschfield It was November 2005 when I got the chance to attend a Ford F&I menu training class. I was a young, overly
Dead F&I ‘Pros’ Everywhere
By: Jim Leman I stuck a pin in the forearms of the last two F&I managers who sold us our last two cars. I’d hoped
Sell Affordable High-Mileage VSCs to Create a Competitive Sweet Spot
By: Jim Leman Dealers who offer customers affordable service contracts to cover older and higher mileage vehicles can hit a sweet spot in the market